Where did the inspiration for BUTTONS come from?

The iconic shape of vinyl records inspired the BUTTONS’ signature circular design that is crafted from machined metal and paired with a woven fabric cord that allows the wearer to easily integrate BUTTONS into their daily wardrobe. With a lightweight, no-fuss form, BUTTONS are crafted to be worn all day as an accessory to any outfit as they magnetically clasp around the wearer’s neck and by the heart – representing love and a connection for music and conversation, providing art for your eyes and ears.

"Technology doesn't have to look like technology...It's gotten to the point where no one has imagination.

Everyone else is making what everyone else is making. We wanted to do away with all that…

Now that technology is ubiquitous, shouldn't you look fresh?" - will.i.am.